Our secret trust builders

In the battle to rebuild customer confidence and trust, ALYSON PEARSON discovers a lot of financial services organisations are forgetting the most important hearts and minds they need to win. Featuring interview with Simon Page, Managing Director of Kennington Consulting.

Speed Read

• Employees are going to be the secret weapon in the battle to rebuild trust in financial services.
• But engaging employees is about more than simply money. It’s all about communication.
• The key is honesty, keeping the channels of communication open and product training.
• These turbulent times are the ideal opportunity to generate more employee loyalty than existed previously. If organisations don’t, there is also a real danger they’ll lose out.
• Harnessing employee power can create real ambassadors for an organisation and improve the bottom line.

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